Important: This article relates to our Legacy platform (Prospector)
As of April 16th, Cognism has launched a brand new core sales prospecting platform. Most articles in this Help Centre now refer to that new experience.
How to tell if this article is for you: Look at the top left-hand corner of your web app.
If you see the Prospector logo: You are on the Legacy platform - this article is correct for your version.
If you do NOT see "Prospector": You are on the new Cognism platform. Please use the link below to find the updated version of this guide.
View the updated version of this article here
Using the Job Title and Seniority search filters allows you to target specific prospects based on their role in a company. There are a few different ways you can best utilise these filters.
- The most popular method of searching is by using the job titles filter. For example, you can search for job titles such as CEO, CFO, and CRO. At the moment, the search is keyword-based so please make sure to type both the full job title and the abbreviation when searching for a specific job title. For instance, you would need to type in CEO and Chief Executive Officer. You can also upload a CSV by using the 3 dots above the search field if you have a list of job titles you want to search for in bulk.
- If you are unsure of the specific job titles you want to target, you can utilise the Seniority and Departments field.
- Our AI analyses company structures and patterns so we can help you identify the most relevant contact within a company. For example, when looking for HR decision makers many users will simply search for HR director or CHRO without considering Head of People or Director of Employee Engagement. Combine the Seniority with the Departments filter to see key decision makers in a particular team, that you may not have previously considered.
- A third way of searching would be to use the job title filter in conjunction with seniority. In these cases, you could keep the job titles broad. For example, you might want to search for anyone that has the keyword recruitment in their job title and then use the seniority filter to target decision makers.