How do you source your technographics data?

Technographics allow you to see which companies are currently using a certain technology or have previously made use of a certain technology within that given year.  

This gives you insights into a company's workflow, how they could be improved, and the pain points they might face day-to-day. Technographics can be particularly useful if you’re providing a solution that complements another technology or offering a competitor technology which could replace an existing one. 

Through Cognism, you can access a list of over 20k technologies - we leverage a multi-modal approach that includes our first party web, profile, company, and job posting data to identify technology usage on a yearly cycle. Our data science team uses advanced methods to make sure our list of technologies is kept up to date. 

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