Things to consider:
Age of the domain (how long the company domain has been in use, i.e. @example.com would be your domain) and therefore how reputable it is
The older the domain, the more reputable it appears to the e-mail provider and thus more e-mails can be sent per day
How new the account is, i.e. email@example.com would be the e-mail account
The older the account, the more e-mails that can be sent. However, the age of the domain is more important than the age of the account.
The number of e-mails that have been sent out since the e-mail account was created
The more e-mails that have been sent out previously, in a controlled way, the better
The number of e-mails that are sent out, on average, per day
We recommend warming up new e-mails and therefore starting off sending a lower number per day
Our platform will never send more than 500 e-mails per day. Any remaining will be sent on the following day
See below a graph of Cognism’s recommendations for safe sending per day:
Are warm-up campaigns effective? See here
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